A HIDDEN TREASURE IN SOHO

Planet Botkier February 03, 2010

Our location in Soho makes it very tempting to spend lunch popping into the bevy of boutiques lining the cobblestoned streets. Our latest discovery is new neighbor, Reborn Process. Creative forces behind the recently opened vintage underground goldmine include stylist Aeri, model Hyoni, and photographer J. A veritable nook of treasures, the store features vintage and antique clothing and jewelry with a twist: the pieces are refashioned by the team with modern details. Each gem is one of a kind, which for us makes Reborn Process a welcome addition to the neighborhood.

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